State Theater and Butterfield Stage

Curtains Up: Gainesville’s Historic Theaters Still Shine Bright Celebrating the State Theater & Butterfield Stage In the heart of Downtown Gainesville, two historic theaters continue to captivate locals and visitors alike—not just with their architecture and...

Shopping Small

How Shopping Small Impacts Our Community Why your everyday purchases mean more than you think There’s a reason shopping small just feels different. When you walk into a local boutique or grab coffee at a neighborhood café, you’re not just making a purchase—you’re...

Historic Downtown Square

Experience the Charm of Historic Downtown Gainesville Where shopping, dining, and small-town hospitality come together There’s something special about strolling through a historic downtown—where the pace slows, the architecture tells a story, and each storefront...